تحميل كتاب شركة المستقبل PDF – بول دان ورونالد جيه بيكر

الكاتب: كوكب المنى تاريخ النشر: فبراير 05, 2022 آخر تحديث: فبراير 05, 2022 وقت القراءة:

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تحميل كتاب شركة المستقبل PDF – بول دان ورونالد جيه بيكر

تحميل كتاب شركة المستقبل PDF – بول دان ورونالد جيه بيكر – يعد هذا الكتاب دليلا يهتدي به رواد الأعمال في إرساء دعائم أعمالهم وشركاتهم حتى تصبح قادرة على المنافسة مستقبلا في ظل التحديات الكبرى التي تفرضها السوق. يدعو الكتاب إلى التخلص من الطرق التقليدية التي لم تعد مجدية في إدارة الشركات، ويرسم الخطوط العريضة للتعامل مع العملاء، ويحدد طرقا يمكن أن يسلكها أصحاب الشركات في سبيل الاحتفاظ بعملائهم، ويطرح استراتيجيات ومعايير مبتكرة لقياس مدى نجاح الشركات وتعديل مسارها، واكتشاف أي عقبات محتملة، والعمل على حل المشكلات على نحو مبتكر. الكتاب يعرض أفكار خبراء الإدارة، كما ينقل جانبا من تجارب الشركات الناجحة في مجالات مختلفة كالطيران، والمحاسبة، والمحاماة. يعدد الكتاب كذلك حالات أخفقت فيها الشركات، محللا أسباب هذا الإخفاق، وسبل تجنبها .. نترككم مع تحميل كتاب شركة المستقبل PDF.

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